湖北农业科学 ›› 2025, Vol. 64 ›› Issue (11): 250-257.doi: 10.14088/j.cnki.issn0439-8114.2025.11.033

• 经济·管理 • 上一篇    

区域休闲农业旅游发展与网络关注的协调性分析——以长三角经济区为例

樊学秀1,2, 顾芳芳3, 覃素平4   

  1. 1.南京航空航天大学经济与管理学院,南京 211106;
    2.桂林航天工业学院外语外贸学院,广西 桂林 541004;
    3.南京工业职业技术大学经济管理学院,南京 210023;
    4.广西财经学院学报编辑部,南宁 530003
  • 收稿日期:2025-05-26 出版日期:2025-11-25 发布日期:2025-12-05
  • 通讯作者: 顾芳芳(1986-),女,江苏泰州人,讲师,博士,主要从事农业旅游研究,(电子信箱)gff_0817@163.com。
  • 作者简介:樊学秀(1984-),女,山西太原人,副教授,博士,主要从事区域经济与旅游经济研究,(电子信箱)helen-f@nuaa.edu.cn;覃素平(1984-),女,广西桂平人,助理研究员,硕士,主要从事数量经济研究,(电子信箱)qinsuping123@163.com。
  • 基金资助:
    国家自然科学基金项目(青年项目)(42101233); 国家社会科学基金资助项目(24BJY066); 桂林航天工业学院启航学者基金资助项目

Evaluating the coordination between leisure agricultural tourism and network attention: The case of the Yangtze River Delta Economic Zone

FAN Xue-xiu1,2, GU Fang-fang3, QIN Su-ping4   

  1. 1. College of Economics and Management, Nanjing University of Aeronautics and Astronautics, Nanjing 211106, China;
    2. School of Foreign Language and International Business, Guilin University of Aerospace Technology, Guilin 541004,Guangxi, China;
    3. School of Economics and Management, Nanjing University of Industry Technology, Nanjing 210023, China;
    4. Editorial Department of Journal, Guangxi University of Finance and Economics, Nanning 530003, China
  • Received:2025-05-26 Published:2025-11-25 Online:2025-12-05

摘要: 基于2010—2020年长三角经济区休闲农业旅游发展数据与百度关注统计数据,从休闲农业旅游发展指数与网络关注指数的特征及其协调性出发,对区域休闲农业发展状况进行分析。结果表明,2010—2020年,长三角经济区休闲农业旅游发展指数与网络关注指数均存在较大区域差异,其中前者整体呈现波动变化特征,而后者呈现明显上升趋势;区域休闲农业旅游发展指数与网络关注指数的空间整体变化态势较为稳定,两者均呈现以沪宁线、沪杭线、杭甬线为空间扩展轴的“Z”字形格局特征;区域休闲农业旅游发展与网络关注之间的关系以稳定正向协调为主,并形成等级分明的空间二元结构特征;此外,上海、南京、杭州三地由区域旅游发展与网络关注的核密度中心逐渐转变为协调性的核密度边缘区。最后,从资源开发、区域统筹、形象塑造等方面提出促进区域休闲农业发展的相关建议。

关键词: 休闲农业, 旅游发展, 网络关注, 协调性, 长三角经济区

Abstract: Based on the development data of leisure agriculture tourism and Baidu Index statistics in the Yangtze River Delta Economic Zone from 2010 to 2020, the development status of regional leisure agriculture was analyzed from the characteristics and coordination of the leisure agriculture tourism development index and the online attention index. The results showed that from 2010 to 2020, there were significant regional differences in the development index of leisure agriculture tourism and the online attention index in the Yangtze River Delta Economic Zone. The former showed overall fluctuations, while the latter showed a clear upward trend; the overall spatial trend of the regional leisure agriculture tourism development index and the online attention index was relatively stable, both showing a “Z” - shaped pattern with the Shanghai-Nanjing line, Shanghai-Hangzhou line, and Hangzhou-Ningbo line as spatial expansion axes; the relationship between the development of regional leisure agriculture tourism and online attention was mainly characterized by stable and positive coordination, and formed a clearly hierarchical spatial binary structure; in addition, Shanghai, Nanjing, and Hangzhou had gradually transformed from core density centers of regional tourism development and online attention to coordinated core density edge areas. Finally, relevant suggestions were proposed to promote the development of regional leisure agriculture from the aspects of resource development, regional coordination, and image shaping.

Key words: leisure agriculture, tourism development, network attention, coordination, Yangtze River Delta Economic Zone

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