Abstract: Based on the survey data from drifting scenic spots of Hubei province, it was found that the drifting tourism resources was mainly developed by the private and state capitals but little by foreign capital. With these funds more than 70 drifting scenic spots have been develop by multi-cooperation, and the investment scale was continually expanding. The average amount of investment in the first phase have grown from 4.037 5 million yuan before 2000 to 29.89 million yuan at present. But the growth of investment have slowed, and the era of double growth have become the past tense. The investment fund was mainly from investment business, tourism and the government. According to the income of operating drifting scenic spots, the spots in good business situation were always invested by the government and tourism, or big investments as more than 10 million yuan. Therefore, it was suggested that the development of future drifting tourism resources should pay attention to investigation of the overall tourism resources, introduce funds from the government and tourism, and stop the construction of small and low drifting scenic spots.

Key words: drifting, investment model, income, sources of fund