Abstract: How to make rational use of traditional village resources to develop characteristic industries and activate the use of rural areas is the main problem that traditional villages are facing. Taking Dahuang Village in Meixian District, Meizhou City, Guangdong Province as a case study, the village’s resource advantages and the challenges faced during its development were analyzed. Combining these insights with the pathways for village revitalization, corresponding development strategies from the perspective of industrial revitalization were outlined. In tourism, the strategy involved enhancing the overall village appearance, reasonably planning spatial land use, improving tourism infrastructure, and developing comprehensive rural tourism; in the pomelo industry, the strategy focused on leveraging location advantages, strengthening village-enterprise cooperation, expanding the industrial chain, and positioning the village as a pomelo distribution center; in the optoelectronic industry, the strategy advocated using building rooftops for photovoltaic development, integrating agriculture with new energy industries. The industrial system of Dahuang Village was summarized, which centered on tourism as a unique development focus, pomelo as the core industry, and photovoltaic power generation as a helpful auxiliary sector. This successful model of the village, where industries and village development mutually supported and enhanced each other, demonstrated a comprehensive approach to industrial revitalization and the activation of traditional villages. It is hoped that this model will serve as a valuable reference for the protection and development of other traditional villages in Meixian District.

Key words: traditional villages, protection, development, industrial revitalization, Dahuang Village Meizhou City