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    Farmers’ willingness to participate in rural tourism development and its influencing factors:Taking Tianguan Royal Residence Scenic Spot as an example
    HUA Meng-rui, Ayituerxun Shamuxi, XING Yue
    HUBEI AGRICULTURAL SCIENCES    2023, 62 (2): 54-57.   DOI: 10.14088/j.cnki.issn0439-8114.2023.02.011
    Abstract213)      PDF (1420KB)(82)       Save
    105 peasant households near Tianguan Royal Residence Scenic Spot were investigated, and the Logistic regression model was established by selecting individual characteristics of farmers, family characteristics of farmers, cognitive characteristics of farmers on rural tourism development and characteristics of tourists as explanatory variables. The willingness of farmers to participate in the development of rural tourism in Tianguan Royal Residence Scenic Spot and its influencing factors were analyzed. The results showed that from the perspective of participation, 78 of the 105 households surveyed were willing to participate in the development of Tianguan Royal Residence Scenic Spot, while 27 were unwilling to participate. From the perspective of influencing factors on participation, the age of farmers was the most important factor affecting their willingness to participate in the Tianguan Royal Residence Scenic Spot, followed by the distance from their homes to the scenic spot, the consumption level of tourists, the increase of their family income, and the education level of farmers. Among them, the education level of farmers and the distance from their homes to the scenic spot had negative impacts on farmers’ willingness to participate, and the rest factors were positive.
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    Research on the coupling of rural tourism and rural revitalization in Henan Province
    KANG Yan, FAN Fan
    HUBEI AGRICULTURAL SCIENCES    2023, 62 (2): 58-61.   DOI: 10.14088/j.cnki.issn0439-8114.2023.02.012
    Abstract203)      PDF (1546KB)(129)       Save
    The coupling of rural tourism and rural revitalization in Henan Province was selected as a case to analyze its development stage. The results showed that the coupling and coordination degree between rural tourism and rural revitalization was from 0.327 0 to 0.883 2, showing a steady upward trend as a whole. The coupling and coordination degree was higher than 0.5, and the state changed from an endangered maladjustment state to a coordinated state in 2013, and then entered a benign coordinated state in 2018. In addition, the growth rate of the coupling and coordination degree was declining or even negative in the later period of 2010 to 2020, indicating that the coupling development of rural tourism and rural revitalization in Henan Province still needed to increase investment, promote the integrated development of the two, better implement the beautiful new rural construction, achieve industrial transformation and development, deeply tap the potential value of the countryside, and improve the construction of a development system for rural tourism and rural revitalization.
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