Abstract: In order to clarify the logic of rural green transformation, interview method and participation observation method were adopted to conduct field investigation on D village of Anhui province. It was found that the government-led rural green transformation had not reached all-round and in-depth participation, and the development and operation lack motivation, and the internal benefit pattern was complicated. In order to realize the sustainable development of rural areas, we should find the right position of the government, improve the participation of villagers, and improve the market competitiveness of products.

Key words: green transformation, sustainable development, rural tourism, rural revitalization, D village