Tea tourism development and mode optimization based on landscape perspective

doi:10.14088/j.cnki.issn0439-8114.2023.04.019

Abstract

Abstract: Landscape affects human health and living environment, and tea tourism is an important development mode for the transformation of tea industry. Exploring the development of tea tourism from the perspective of landscape is helpful to provide an innovative path for the high-quality development of tea industry. Through relevant literature at home and abroad, the formation, type and circulation of tea tourism and other landscape tea garden construction contents were discussed, and combined with SWOT analysis, the connotation and development mode of tea tourism development were analyzed. It was found that insufficient resource mining, serious homogenization, neglecting ecological value, tea cultural heritage mining lagging and other phenomena seriously restricted the development of tea tourism mode. To the end, several new optimal development paths of tea tourism mode were put forward, such as constructing natural landscape ecology, enhancing tea culture carrier, mining red culture connotation and innovating national culture endowment.

Key words: landscape perspective, tea tourism development, whole industry chain, pattern optimization

CLC Number:

SUO Guang-li, HU Jun-ming, ZHANG Jun-hui, ZHENG Fu-hai, LI Ting-ting, YU Yue-feng, ZHOU Feng-jue. Tea tourism development and mode optimization based on landscape perspective[J]. HUBEI AGRICULTURAL SCIENCES, 2023, 62(4): 109-113.

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