Risk evaluation and control of fresh agricultural products supply chain under the background of omni-channel

doi:10.14088/j.cnki.issn0439-8114.2024.06.038

Abstract

Abstract: Taking Liaoning Province as an example, the risk assessment index system of a fresh agricultural products supply chain based on the omni-channel background was established. The system included 6 first-level indicators and 21 corresponding second-level indicators. The game theory combination weighting method was used to determine each risk weight. Through the fuzzy comprehensive evaluation method, the comprehensive evaluation score of the supply chain risk of fresh agricultural products under the omni-channel was calculated. The results showed that under the omni-channel model, the supply chain risk of fresh agricultural products in Liaoning Province tended to be higher; the highest risk ranking was the quality risk, and the lowest was the environment risk; the enterprise gene differences, cold chain logistics technology, information security protection and supply chain service quality in each index layer were the factors leading to the high risk of the omni-channel fresh agricultural products supply chain.

Key words: fresh agricultural products supply chain, omni-channel, game theory combination weighting, risk assessment

CLC Number:

F326
F274

LI Xin, DING Yan-hui. Risk evaluation and control of fresh agricultural products supply chain under the background of omni-channel[J]. HUBEI AGRICULTURAL SCIENCES, 2024, 63(6): 228-234.

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