Evaluating the coordination between leisure agricultural tourism and network attention: The case of the Yangtze River Delta Economic Zone

doi:10.14088/j.cnki.issn0439-8114.2025.11.033

Abstract

Abstract: Based on the development data of leisure agriculture tourism and Baidu Index statistics in the Yangtze River Delta Economic Zone from 2010 to 2020, the development status of regional leisure agriculture was analyzed from the characteristics and coordination of the leisure agriculture tourism development index and the online attention index. The results showed that from 2010 to 2020, there were significant regional differences in the development index of leisure agriculture tourism and the online attention index in the Yangtze River Delta Economic Zone. The former showed overall fluctuations, while the latter showed a clear upward trend; the overall spatial trend of the regional leisure agriculture tourism development index and the online attention index was relatively stable, both showing a “Z” - shaped pattern with the Shanghai-Nanjing line, Shanghai-Hangzhou line, and Hangzhou-Ningbo line as spatial expansion axes; the relationship between the development of regional leisure agriculture tourism and online attention was mainly characterized by stable and positive coordination, and formed a clearly hierarchical spatial binary structure; in addition, Shanghai, Nanjing, and Hangzhou had gradually transformed from core density centers of regional tourism development and online attention to coordinated core density edge areas. Finally, relevant suggestions were proposed to promote the development of regional leisure agriculture from the aspects of resource development, regional coordination, and image shaping.

Key words: leisure agriculture, tourism development, network attention, coordination, Yangtze River Delta Economic Zone

CLC Number:

FAN Xue-xiu, GU Fang-fang, QIN Su-ping. Evaluating the coordination between leisure agricultural tourism and network attention: The case of the Yangtze River Delta Economic Zone[J]. HUBEI AGRICULTURAL SCIENCES, 2025, 64(11): 250-257.

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